Let us start with the heart of New York City and the most popular destination for all visitors, Times Square. Times Square is located at the junction of Broadway and Seventh Avenue stretching from 42nd West to 47th West Streets. This is that place in the city where hundreds of people can be seen roaming around well past midnight. Illuminated neon sign boards engulf all the buildings in the area. This is also a popular location for movie filmings. The well known Ball Drop on New Year's eve held here is attended by more than a million people.